Johns Hopkins Community Physicians Medical Centers, Marketing, Media Plan & Placement, Mailers, Newsletter Mailings, Community Newspaper Ads

Catalpha Advertising & Design navigation
Contact Us
About Us Our Work
         
Press release< back to Tradeshow Displays
  Johns Hopkins Community Physicians

Marketing the Johns Hopkins Community Physicians
Medical Centers Throughout the State

Marketing Challenge

  • Create a neighborhood feeling for each health center that is part of a larger existing network of community health centers.
  • Carry marketing strategy to other health centers in the network.

Strategy

Individualized postcard mailings announcing new doctors and hours. Carry this same theme forward with newspaper ads in community papers and newsletter mailings as well.

Project Elements

  • Marketing plan
  • Media plan and placement
  • Develop advertising and support materials
    • mailers
    • newsletter mailings
    • community newspaper ads

Results

Marketing efforts attained required active patient numbers at the clinic site. Additionally, marketing efforts built community awareness which continues to draw new patients to center.

We developed the creative and managed through to placement and mailing for Johns Hopkins. We have managed multiple location advertising support: coordinating newspaper insertions and dropping mailing for several sites simultaneously.

Call us at 410-337-0066 or email us to learn more.

Bookmark and Share

JHCP Marketing Campaign